Staying relevant: The Habit of Constant Evolution

Staying relevant: The Habit of Constant Evolution

A very suave, sophisticated and successful businesswoman, recently told me that the key to her success was good habits; habitual exercise, healthy eating, and learning. She said, “entrenching these habits is hard work, but once you have them staying on top is relatively easy.” She also pointed out, “being on top can be just as attractive in your personal life, as it is in your business life!

Ignoring the unfortunate innuendo and her slight smugness, I thought to myself that the same rings true for branding. Trends, cultures, consumers evolve constantly.

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Date

30 Oct 2014

Category

Branding, Industry

Posted by

India Warman